Legal

Terms of Service

Last updated: July 4, 2026

By creating an account or using the TimeKey platform, you accept these Terms of Service in full. Please read them carefully — they include important limits on our liability and the rules that keep the platform safe for every operator and their guests.

01About these terms

These Terms of Service (the “Terms”) are a binding agreement between you (the business operating an account, the “Operator”) and MageCodes FZ-LLC, headquartered in Dubai, United Arab Emirates (“TimeKey”, “we”). They cover the TimeKey platform, website, hosted operator websites, widgets, mobile applications, APIs and every related service (together, the “Services”).

If you do not agree with any part of these Terms, you may not use the Services. If you accept on behalf of a company, you confirm you are authorized to bind it.

02Service description

TimeKey is an operations platform for tour & rental businesses, including:

24/7 online bookingCalendar & channel managementHosted websites & widgetsPayments via third-party gatewaysSMS, email & WhatsApp messagingAI booking agentsManifests & guest recordsReseller & partner tools

We may add, change or retire features at any time. Where a change materially reduces the Services you pay for, we will tell you in advance.

03Registration and account

Creating an account

  • You must be at least 18 years old and operate a lawful business
  • Provide accurate, complete and current information — including business identity and contact details
  • Keep your credentials confidential; enable 2FA where offered
  • Report unauthorized use immediately to support@timekey.ai

Your responsibilities

  • You are responsible for all activity under your account, including your team, guides and partners
  • Hold all licenses, permits and insurance your activities require (tours, transport, rentals)
  • Comply with all laws that apply to your business and your guests
  • Obtain valid guest consent for SMS, WhatsApp and email communication

One free Start account per business. Creating multiple accounts to avoid fees, limits or a suspension is a violation of these Terms.

04Plans, fees and payment

Subscription plans

Prices listed on the website · exclusive of taxes · may change with 30 days notice

Booking fees (Start plan)

A percentage fee on direct online bookings — shown before you activate the plan, deducted or invoiced monthly

Usage credits

SMS / WhatsApp / AI credits are prepaid, non-refundable, and do not expire

Refunds

Monthly plans: none · annual plans: prorated on request · support@timekey.ai

  • Card processing fees are charged by the payment gateway (e.g. Stripe) under its own terms
  • You authorize us to collect subscription fees and applicable booking fees by your chosen payment method or by deduction from processed payments
  • Manipulating booking source, price or channel data to avoid platform fees is a material breach
  • Overdue amounts may result in suspension after notice (see Section 6) and may bear statutory interest

05Acceptable use

You may not use the Services to:

  • Offer or promote illegal activities, or experiences you are not licensed to operate
  • Send spam or any bulk message without documented recipient consent
  • Collect, sell or misuse guest data outside operating your own business
  • Upload malware, attempt to breach, probe or overload the platform, or access it by automated means without written permission
  • Infringe intellectual property, impersonate another business, or publish false reviews and availability
  • Process payments for goods or services unrelated to your listed business ("transaction laundering")
  • Use the Services in violation of applicable sanctions or export laws

You also may not

  • Resell, sublicense or share account access outside your business
  • Copy, modify, reverse-engineer or build a competing product from the Services
  • Remove or alter TimeKey notices, or misrepresent your relationship with TimeKey

06Suspension — how and when we act

Immediate suspension or termination, without prior notice, may follow if we reasonably believe that:

  • The account is used for fraud — including fake bookings, stolen cards, self-dealing through the reseller program, or commission manipulation
  • Illegal, unlicensed or dangerous services are being sold to guests
  • Guests, staff or the public are put at risk, or guest data is being misused or sold
  • Spam or unconsented bulk messaging is sent through our channels (SMS, WhatsApp, email, AI agents)
  • The platform is attacked, scraped, probed or knowingly disrupted
  • Chargeback or dispute levels are excessive, or a payment gateway or channel partner requires us to act
  • Sanctions, anti-money-laundering or other legal obligations require it

Suspension with notice and a chance to fix applies to less severe issues — for example overdue payment (7 days after a reminder), repeated policy complaints, or missing business information. We restore access once the issue is resolved.

Effects of suspension

  • Access to the account and hosted sites may be frozen while we investigate
  • Pending payouts related to suspected fraud may be withheld until the investigation concludes
  • Fees already paid are not refunded when suspension or termination is for cause
  • We may notify affected guests, partners or authorities where legally required

We aim to be proportionate: where the law and safety allow, we contact you first and keep suspensions as narrow and short as possible. You can always reach us at legal@timekey.ai.

07Guest data — roles and duties

For your guests’ personal data, you are the data controller and we are your data processor, acting on your instructions. Our own use of your account data is described in the Privacy Policy.

  • You must have a lawful basis and, where required, a privacy notice for your guests
  • You are responsible for the accuracy of guest data you or your team enter
  • On termination you can export guest data; we delete it per our retention schedule
  • A data processing agreement (DPA) is available on request at privacy@timekey.ai

08Third-party channels and OTAs

Connections to marketplaces and channels (GetYourGuide, Viator, Bokun, Airbnb, Booking.com, Google and others) depend on those third parties.

  • You must hold your own accounts with those channels and comply with their terms and commissions
  • We are not responsible for a channel’s decisions — delisting, ranking, payout changes, API outages or data errors on their side
  • If a channel suspends or restricts us because of your conduct, Section 6 applies
  • Channel connections are provided “as is” and may change when third-party APIs change

09AI agents, SMS and messaging

  • AI agents answer using the availability, prices and content you configure — you are responsible for keeping that data accurate
  • AI output can contain errors; you can pause the AI and take over any conversation at any time
  • Bookings and payment links issued by the AI on correctly configured data are your bookings — honour them as your own
  • You warrant that message recipients have consented; telecom and anti-spam rules of the destination country apply
  • We may throttle or block messaging and AI usage that looks abusive, unlawful or fraudulent

10Hosted websites, domains and resellers

Websites and domains

  • You warrant that you own or are licensed to use every domain, photo, logo, text and review you publish
  • We may remove content that is unlawful or infringing after notice (or immediately where required)
  • Custom domains remain your property; hosted addresses remain ours

Reseller & partner program

  • You set partner commissions; the agreement between you and your partner is yours
  • Partner bookings are tracked automatically; farming commissions with fake or self-referred bookings is fraud under Section 6
  • We may withhold or claw back commissions arising from fraudulent bookings

11Intellectual property

TimeKey — including the software, design, logo and all platform content — is owned by MageCodes FZ-LLC and protected by intellectual property laws. We grant you a limited, non-exclusive, non-transferable licence to use the Services while these Terms are in force.

You retain all rights to the content and data you bring to the platform — your business data, your photos, your customers. Feedback you send us may be used to improve the product without obligation to you.

12Warranties and availability

  • Target: 99.9% uptime
  • Maintenance announced in advance
  • Daily backups on our side

The Services are provided “as is” and “as available”, without warranties of any kind, express or implied — including fitness for a particular purpose and non-infringement. We do not guarantee error-free or uninterrupted operation, and you should keep your own exports of critical data.

13Limitation of liability

To the fullest extent permitted by law, MageCodes FZ-LLC is not liable for:

  • Indirect, incidental, consequential, special or punitive damages
  • Loss of profits, revenue, data, goodwill or business opportunities
  • Your guests’ claims arising from your services, cancellations or conduct
  • Acts of third parties — payment gateways, OTAs, telecom carriers, hosting providers
  • Events beyond reasonable control (force majeure)

Our total aggregate liability under these Terms is limited to the amounts you paid for the Services in the 12 months before the event giving rise to the claim. Nothing in these Terms excludes liability that cannot be excluded by law.

14Indemnification

You will defend and indemnify MageCodes FZ-LLC and its officers and employees against claims, damages and costs (including reasonable legal fees) arising from:

  • Your services, tours, rentals and dealings with guests
  • Your breach of these Terms or of applicable law
  • Content you publish through the platform
  • Your use of guest data, messaging or the reseller program

15Termination

By you

  • Cancel anytime from Settings
  • Access continues until the end of the paid period
  • Export your data before deletion — 30 days after termination it is removed per our retention schedule

By us

  • Immediately, for the causes in Section 6
  • With 30 days notice, if we discontinue the Services (unused prepaid fees refunded pro-rata)

Sections that by nature survive termination (fees owed, IP, liability, indemnity, governing law) remain in force.

16Changes to these terms

We may update these Terms. For material changes we will give at least 15 days notice by email or in-app. Continued use of the Services after the effective date constitutes acceptance; if you do not agree, cancel before the change takes effect.

17Governing law and disputes

These Terms are governed by the laws of the United Arab Emirates. The courts of Dubai have jurisdiction. Before legal proceedings, both parties will attempt amicable resolution within 30 days. If any provision is found unenforceable, the remainder stays in force; these Terms are the entire agreement between us regarding the Services.

18Contact

For questions about the Terms of Service: